Qwiza
AI-Powered Recruitment Platform for the UAE
Qwiza is an AI-powered hiring platform designed to help employers reach, screen, and engage qualified candidates more efficiently. Instead of relying solely on traditional job boards or costly recruitment agencies, Qwiza turns job descriptions into interactive quiz-based campaigns that reach candidates directly through Instagram and Facebook.
We designed and developed a modern digital experience that reflects Qwiza’s innovative approach to recruitment while making a complex hiring process feel simple, intuitive, and accessible.
Reaching the Right Candidates
One of Qwiza’s key differentiators is its ability to reach passive talent — people who may not actively browse job boards but regularly use social media.
Employers provide a job description, and Qwiza’s AI-powered system helps create a tailored screening quiz and recruitment campaign. Candidates can then discover the opportunity directly in their social feeds, answer a short series of questions, and become qualified applicants without the traditional barriers of CVs, cover letters, or lengthy registration processes.
From Job Description to Qualified Applicants
The platform is built around a streamlined three-step hiring workflow.
Employers start by providing a job description and answering a few questions. The AI Briefing Agent then helps generate the screening quiz, targeting, and campaign creatives, while keeping every element fully editable and under the employer’s control.
The campaign is launched across Instagram and Facebook, allowing Qwiza to reach candidates where they already spend their time.
Qualified applicants are then delivered directly to the employer’s inbox, ranked according to their answers and engagement signals, with clear explanations behind every score.
A Complete Hiring Workflow
Beyond candidate acquisition and screening, Qwiza brings the entire recruitment process into one platform.
Employers can manage candidates through a visual pipeline, communicate with applicants via WhatsApp and email, schedule interviews, assign timed skills assessments, track candidate progress, and export data to CSV or an ATS.
The platform also provides transparent candidate scoring, automated status updates, funnel analytics, and intelligent flagging of rushed or suspicious applications — helping hiring teams spend less time on manual screening and more time making the right hiring decisions.
Built for Modern Recruitment
Qwiza is designed to support recruitment across a wide range of industries and roles, from hospitality and retail to logistics, construction, healthcare, education, engineering, and technology.
With support for campaigns in more than 20 languages and targeting capabilities built specifically for the UAE market, the platform provides employers with a scalable way to connect with talent across different sectors and candidate profiles.
Technology with Humans in Control
While AI powers much of the workflow, Qwiza keeps human decision-making at the centre of the hiring process.
Scores are designed to support ranking and evaluation, not replace human judgement. Candidates are never automatically rejected, every score is accompanied by understandable reasons, and employers retain full control over their hiring decisions.
The result is a recruitment experience that combines automation and efficiency with transparency, flexibility, and a human approach.
